Custom Choice Cereal talked about it before in our random findings on celiac disease but we think this event a worth a reminder: the Philadelphia 76ers will take on the Atlanta Hawks tonight. This is not just another basketball game but the 3rd Celiac Awareness Night hosted by the 76ers.

It is pretty significant that an NBA team recognizes celiac disease on this level, and Custom Choice Cereal was even more impressed that it is already their 3rd event. In a time where 97% of people with celiac disease remain undiagnosed and suffer needlessly, this quite an accomplishment and a great help in raising awareness for celiac disease! A plus: enter the promo code CELIAC and you get your tickets for a discount.