World’s Largest Gluten-Free Cake For “1 in 133″

On January 23, 2007, the FDA proposed the rule 72 FR 2795 for the Gluten-Free Labeling of Foods. Unfortunately, it is still exactly that – a proposed rule, and no action has been taken in the four years. In order to change this and draw attention to the FDA’s inaction, 1in133.org – named in reference to the prevalence of celiac disease in the United States – launched last Friday.

Custom Choice Cereal’s good gluten-free friends Jules Shepard and John Forberger initiated this event which “will host Capitol Hill legislators, noted celiac disease researchers, gluten-free community leaders and food corporations to the first Gluten Free Food Labeling Summit, in Washington, D.C. on May 4th, 2011. Coinciding with the newly recognized National Celiac Awareness Month, the event will also feature the world’s largest gluten-free cake – symbolizing the big deal that clear, accurate, reliable labeling plays in the lives of people dependent on labeling for their health.”

It’s A Big Deal, and the world’d tallest gluten-free cake symbolizes that strict, accurate and reliable labeling plays an important role in the lives of people dependent on correct labeling for their health. In order to make it happen, the gluten-free community needs YOUR support! Your participation helps increase food safety through improved gluten-free labeling rules. Fortunately, there are plenty of ways you can contribute to this important cause:

Don’t forget that sharing is sexy, especially for this great cause. In a few years you will hopefully be able to look back and say “I was part of the group who helped the gluten-free labeling rules that so many people benefit from become reality!”

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